在全球化和知识经济的背景下,企业不再是独自参与全球化的竞争,而是通过各种关系,如正式的产业链关系、价值链关系和非正式血缘宗亲关系、人际信任关系等,形成企业社会网络参与全球的竞争。网络成员可以通过紧密地联系,降低交易成本,共享信息、知识甚至技术,提高企业竞争力,从而提高成员自身的竞争力。然而,知识的交流与共享往往是很困难的,尤其是那些对企业来说十分重要的知识(多数为隐性知识)。因此,站在知识的角度分析企业竞争力已经成为战略管理中关注的焦点。 In the context of globalization and knowledge-based economy, enterprises are no longer alone in the globalization of competition, but through various relationships such as formal industrial chain relations, value chain relationships and informal blood clan relations, interpersonal trust relations, etc. , Forming a corporate social network to participate in global competition. Network members can enhance the competitiveness of their own members through close contact, reduce transaction costs, share information, knowledge and even technology and enhance their competitiveness. However, it is often difficult to communicate and share knowledge, especially those that are important to the business (mostly tacit knowledge). Therefore, standing on the knowledge point of view of the competitiveness of enterprises has become the focus of strategic management.