任何鞋服品牌的发展,都有着不同的经营模式,其营销模式也会各异。有些品牌钟爱遍布各个城市闹区的加盟连锁店,有些品牌专注能把控渠道命脉的直营旗舰专卖,更多的品牌则是直营和加盟兼而有之。但是,这些营销模式,究竟孰优孰劣,品牌如何走好直营与加盟的平衡木呢?请与记者一起倾听众多业内专家、学者、品牌负责人以及大众消费者对此都有怎样的见地吧! The development of any brand of shoes, has a different business model, the marketing model will be different. Some brands love all over the downtown area of ​​the franchise chain, some brands can focus on direct sales channel flagship monopoly sales channels, more brands are Direct and join both. However, these marketing models, which one is better, the brand how to go straight and franchisee balance wood it? Please with the reporter to listen to many industry experts, scholars, brand managers and the public consumers have what it sees !