论文部分内容阅读
战略是怎样形成的,战略应该如何管理以及寻求不断变革,管理学大师明茨伯格将战略的制定过程比喻为如同做手艺一样,他认为,手艺化方式能更好地描述战略的实际形成过程。这一观点打破了人们对战略理解的惯常思维模式, 即人们通常把战略制定描述成一个深思熟虑的过程:先思考,后行动;先制定, 后执行。亨利·明茨伯格认为,事实上,
Strategy is how to form, how to manage the strategy and seek continuous change, master of management Mintzberg metaphor for the strategy of the process of making the same as doing the same craft, he believes that the art of the way to better describe the actual formation of the strategic process . This view breaks the usual pattern of thinking that people commonly place in their strategic understanding, that is, people often describe strategy formulation as a well-thought-out process: thinking first and then acting first; Henry Mintzberg believes that in fact,