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为了研究电子商务服务运行机制对依靠传统供应链运行的企业的影响,在对供应链进行抽象的基础上建立了服务桥模型,用于验证不同的服务运营策略将产品或服务由供应商到达需求方时难易程度的不同.提出针对电子商务服务运营的计算实验研究,包括模型构建、模型实例化及计算实验三部分.为了验证该方法,对相同市场需求环境下的电子商务服务运营与依靠传统供应链运营的企业进行了实验比较.结果表明,在外界条件相同的情况下,采用电子商务服务运营的企业,通过服务桥的比率较高,企业可以获得更高的利润.
In order to study the impact of e-commerce service operating mechanism on enterprises running on traditional supply chain, a service bridge model is established based on the abstraction of supply chain to validate different service operation strategies to reach products or services from suppliers to reach demand E-commerce service operation calculation experiment, including model building, model instantiation and calculation experiment.Thirdly, in order to validate this method, the e-commerce service operation and relying on the same market demand environment Traditional companies operating in the supply chain have conducted experiments and the results show that under the condition of the same external conditions, the enterprises operating with e-commerce service have a higher ratio of service bridges and higher profits for enterprises.