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近年来,作为医院健康教育宣传渠道的炎黄健康传媒的迅速成长引起了业内外的关注。“炎黄现象”揭示了新媒体的细分化专业化趋势以及因此引出的价值走向,值得探讨。
In recent years, the rapid growth of Yanhuang Health Media, a channel for promoting health education in hospitals, has drawn the attention of the industry and beyond. “Yanhuang Phenomenon ” reveals the trend of subdivision and specialization of new media and the resulting value trend, which is worth discussing.