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中国农产品的品牌化历程,将让中国的所谓“三农”问题成为一个新的伟大机遇。一、评估背景及相关说明(一)评估背景本研究源于2009年的中国农产品区域公用品牌价值评估。在进一步对不同类别的农产品区域公用品牌进行数据分析和衍生思考时,我们发现,茶叶品牌与其他种类的农产品区域公用
The branding process of China’s agricultural products will make China’s so-called “three agricultural issues” a great new opportunity. I. Background and Related Description (I) Background of the Evaluation This study is based on the 2009 China’s Agricultural Products Regional Public Valuation. When further analyzing and deriving the data of public brands in different types of agricultural products, we found that the common use of tea brands with other types of agricultural products