当前,成品油市场供应过剩,供过于求矛盾突出,特别是随着市场主体的多元化,市场竞争的范围正由沿海发达地区向山区及欠发达地区延伸,实现全领域全覆盖,终端竞争将成为焦点,成品油销售走向全面市场化竞争已成为新常态。为此,山区公司既要针对自身特定的地理位置、特有的生态环境、特殊的商业环境,有的放矢,扬长避短,实现创新发展。又要同其他销 At present, there is excess supply in the refined oil market, with a prominent contradiction in oversupply. In particular, with the diversification of market players, the scope of market competition is being extended from mountainous areas to mountainous areas and underdeveloped areas, with full coverage in all areas and terminal competition being the focus , The marketing of refined oil products has become a new normal in the overall market-oriented competition. For this reason, mountainous companies should not only aim at their specific geographical location, unique ecological environment and special business environment, but also aim at innovation and development to avoid weaknesses. But also with other sales