副刊的新闻化,在近年似有愈演愈烈之势。综合地看,这种趋势一是适应读者之需。因为广大读者身处改革开放的巨变之中,视野不断开阔,思想文化素养大大提高,其阅读兴趣已广泛地从市井转向市场,从文学趣味转向信息需求,而报纸副刊如果一味固守文学的象牙之塔,或只囿于奇闻逸事和自恋自叹的文章,就容易远离现实的土壤,不能满足读者求新求变求信息的需要。二是适应竞争之需。既然新闻媒体已被时代推向改革前沿,相互间越来越激烈地争夺着发行市场,就促使越来越多的媒体从原有的程式化、格式化和机械化惯性中冲出,竞相在报道形式和内容上进行多侧面全方位的创新。三是适应时代之需。时代的飞速发展要求副刊与时俱进,以更多更精悍、快捷,贴近社会的作品来引导读者,鼓舞人心。如果副刊不致力增强新闻性,既无法把握可读性与时代感的统一,也肩负不起弘扬先进文化之使命。对此,不妨从以下几个方面作些探讨: The publication of supplements seems to have intensified in recent years. Taken together, this trend is to meet the needs of readers. Because readers are in the midst of great changes in reform and opening up, their field of vision has been constantly broadened and their ideological and cultural accomplishments have been greatly enhanced. Their reading interest has shifted widely from marketplace to market and from informational tastes to information needs. If newspaper supplements stick to the Ivory Tower of literature, Or only anecdotes anecdotes and narcissistic articles, it is easy to stay away from the reality of the soil, can not meet the needs of readers seeking new ideas for change of information. The second is to adapt to the competition. Since the news media has been pushed by the times to the forefront of the reform and increasingly fiercely competing for the distribution market with each other, more and more media outlets are prompting more and more media out of their original programming, formatting and mechanization inertia. Form and content of multi-lateral all-round innovation. Third, adapt to the needs of the times. The rapid development of the times requires that supplements keep pace with the times and guide readers with more and more elaborate, quick and closer works of society, inspiring people. If the supplement does not strive to enhance the newsability, it can neither grasp the unity of readability and the sense of the times, nor shoulder the mission of carrying forward the advanced culture. In this regard, may wish to make some discussions from the following aspects: