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城市公共广告设施已成为构成现代城市整体性建设的城市景观,但由于传统观念中城市建设的规划与设计主要是以城市建筑和环境景观为主体,作为承担着现代城市经济发展与社会文明进步的城市公共广告设施却往往被忽略。本文通过分析目前天津市大规模地城市建设与改造中城市公共广告设施的现状和存在的主要问题,针对天津市的实际情况提出了城市公共广告设施的规划与设计应采取的策略,以此让城市建设与改造得到整体完善。
Urban public advertising facilities have become the urban landscape that constitutes the overall construction of modern cities. However, due to the traditional concept of urban planning and design is mainly based on urban architecture and environmental landscape as the main city to undertake the economic development of modern cities and the progress of social civilization Urban public advertising facilities are often overlooked. By analyzing the current situation and existing problems of urban public advertising facilities in the construction and renovation of large-scale urban areas in Tianjin at present, this paper puts forward strategies to be taken in the planning and design of urban public advertising facilities in view of the actual situation in Tianjin. Urban construction and renovation have been improved as a whole.