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商务谈判是商务不可缺少的基本的交涉行为,是达成商务合作目的的手段。不同文化的人具有不同的思维,涉日商务人士必须要了解日本语言公关艺术与特点,灵活运用商务场合里的日语敬语,语言公关艺术与特点才能确保商务谈判的成功。本文以商务谈判为例子,研究符合日本人思维的商务用语和语言公关艺术与特点,希望能给涉日商务工作者提供参考。
Business negotiation is an indispensable basic business negotiation act and a means to achieve the purpose of business cooperation. People of different cultures have different thinking. Business people in Japan must understand the art and characteristics of Japanese language public relations, make use of the Japanese honorifics and the PR arts in business situations to ensure the success of business negotiations. This paper takes business negotiation as an example to study the art and features of business language and language PR that are in line with Japanese thinking, hoping to provide a reference for business workers in Japan.