市场营销专业作为一门综合性较强的新兴专业,在成立之初受到各界关注和追捧,随着时代的发展和对营销管理岗位需求的变动,企业和各用人单位对营销专业培养的学生提出了更新的要求,同时,市场需求也普遍增大,但是,从招生方面的数据看,市场营销专业的招生数量却未见增加反有缩减,因此,本文就现有的就业需求与招生数量进行分析。 As a newly emerging professional with strong comprehensiveness, marketing specialty has drawn much attention and sought after by all walks of life. With the development of the times and the change of demand for marketing management positions, the enterprises and employers propose to the students majoring in marketing The requirements of the update, at the same time, the market demand has generally increased, but from the enrollment data, the number of marketing majors did not increase the anti-anti-reduction, therefore, this article on the existing employment needs and enrollment number analysis.