企业国际化发展程度与企业卷入海外市场的方式之间有一种互相促进的关系。企业应根据其国际化发展的程度来动态地调整企业进入国际市场的方式,遵循先合作后独立的原则,即先发展出口和国际战略联盟,当企业资源积累到一定的程度后再进行海外直接投资,在不断地渐进探索发展过程中,逐步增强国际竞争力和影响力,促进自身国际化模式的演变升级。新的国际经济环境和全球化生产给温州鞋业企业带来了新的机遇,温州鞋 There is a mutually reinforcing relationship between the degree of internationalization of enterprises and the way in which enterprises get involved in overseas markets. Enterprises should dynamically adjust the way enterprises enter the international market according to the degree of their international development. Following the principle of independence after first cooperation, they should first develop their exports and international strategic alliances. When their resources have accumulated to a certain extent, they shall go overseas for direct In the continuous exploration and development of investment, we should gradually enhance our international competitiveness and influence and promote the evolution and upgrading of our own international model. The new international economic environment and global production have brought new opportunities to Wenzhou shoe enterprises.