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随着纺织业竞争的日益激烈,手织粗布家纺产品必然面临轻纺市场与粗布行业品牌竞争。如何建立手织粗布家纺品牌,提高品牌知名度,就我国手织粗布行业发展现状,对手织粗布行业的发展方向和重要性作以研究。
With the increasingly fierce competition in the textile industry, hand-woven coarse cloth textile products will inevitably face the textile market and the rough industry brand competition. How to establish the brand of hand-woven coarse cloth home textiles and improve the brand awareness of the hand-woven coarse cloth industry development status and the development direction and importance of hand-woven coarse cloth for research.