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服装可以为消费者带来什么?在环境变化的时候,这种满足是否还成立?要超越一般快时尚服装,给消费者带来更多服装之于生活的意义和选择。信息的本质是不确定性的减少或消除,但在社交媒体和移动终端飞速发展的今天,信息本质已被解构颠覆,人们在享受信息便利的同时,也在承受着信息过载之痛。就传播而言,无论你活跃在什么样的圈层,传播媒介总会全方位、24小时地传达你喜欢、或不喜欢的品牌信息,久之,因信息过载和大量垃圾内容的涌现,人们开始对传播信息产生了免疫体质,
What clothes can bring to consumers? In the context of environmental change, this satisfaction is still established? To go beyond the general fast-fashion clothing, to consumers more clothing means the meaning of life and choice. The essence of information is the reduction or elimination of uncertainty. However, with the rapid development of social media and mobile terminals, the essence of information has been deconstructed and subverted. While enjoying the convenience of information, people are also suffering from the overload of information. As far as communication is concerned, no matter what kind of circle you are active in, the media will always convey your brand information that you like or dislike in a comprehensive 24-hour manner. For a long time, people started to experience overload of information and a large amount of spam The spread of information generated immune constitution,