上海世博会的成功举办离不开强有力的知识产权保护,作为世博会知识产权的核心内容之一,世博会标志的保护成为焦点。知识产权的行政执法保护历来是我国的一大特色,目前阶段,我国对世博会标志的保护离不开行政执法力量。为世博会标志提供最完善的保护,不但要加强知识产权行政执法,而且要从执法制度层面上整体进行建设。 The successful hosting of the Shanghai World Expo can not be separated without strong intellectual property protection. As one of the core contents of the Expo’s intellectual property, the protection of the Expo’s logo has become the focus. The administrative law enforcement protection of intellectual property has always been a major feature of our country. At the present stage, our country’s protection of the Expo’s logo can not be separated from the strength of administrative law enforcement. To provide the most complete protection for the Expo logo, not only to strengthen intellectual property administrative law enforcement, but also from the law enforcement system level to carry out the overall construction.