论文部分内容阅读
全国个体私营企业的同仁们:在社会主义市场经济条件下,广告是推动个私企业品牌建设的重要渠道。富有感染力、表现力和创意感的广告是宣传企业产品、传播企业文化、打造企业品牌、塑造企业形象的有效手段。严格遵守《广告法》,拒绝虚假违法广告,有助于规范企业自身经营行为,营造公平竞争、诚信有序的广告市场环境。为此,我们全体与会代表向全国个体私营企业提出如下倡议:一、遵纪守法,依法发布广告。增强主体责任意识,自觉遵守
Colleagues of individual and private enterprises in China: Under the socialist market economy, advertising is an important channel for promoting the brand building of private enterprises. Infectious, expressive and creative advertising is to promote corporate products, corporate culture dissemination, build corporate brand, create an effective means of corporate image. Strictly abide by the “Advertising Law” and reject false and illegal advertisements, which will help standardize the business operations of enterprises and create an environment conducive to fair competition and integrity and orderly advertising. To this end, all of our delegates to the country’s private enterprises proposed the following: First, abide by the law, according to the law published ads. Enhance the sense of responsibility of the main body, consciously abide by