我决定从讨论客户开始谈这个题目,无论从哪方面看,很明显没有客户,一个广告公司即无生存之地。广告公司的责任是提供服务。这和仆人是完全不一样的,一个仆人对主人是无条件的服从,而除此之外,往往他也别无其它选择。要提供服务,首先要认同客户是有期望的,他们希望他们能被尊重,他们能得到一种价值,而这种价值是 I decided to start talking about the topic from the client, no matter from which point, it is clear that there is no customer, an advertising company that no place to survive. The responsibility of the advertising company is to provide the service. This is completely different from the servant. A servant unconditionally obeys the master. In addition, he often has no other choice. To provide services, we must first identify with the customer is expected, they want them to be respected, they can get a value, and this value is