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本文从信息采集、信息发布与接收、信息沟通、信息管理、网络安全管理、营销管理、参展服务、交易服务和网站服务等方面对网络会展顾客信息、管理和服务需求进行了全面而深入的剖析,以期为网络会展服务决策提供依据.
基于服务管理的网络会展顾客需求研究
【摘 要】
：
本文从信息采集、信息发布与接收、信息沟通、信息管理、网络安全管理、营销管理、参展服务、交易服务和网站服务等方面对网络会展顾客信息、管理和服务需求进行了全面而深入
【机 构】
：
电子工业出版社,北京,100000;盐城工学院,江苏盐城,224000
【出 处】
：
经营者
【发表日期】
：
2013年12期
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