制度管理是现代企业管理的基础,文化管理是现代企业管理的方向。当前甚至更长一段时期内,我国的企业必将经历制度管理和文化管理相互并存共同发挥作用的时期。企业管理必须两手抓,一手抓制度管理,要硬,重在执行;一手抓文化管理,要软,重在入心入脑。从世界管理学理论来看,企业管理经历了从经验管理到制度管理,并 System management is the foundation of modern enterprise management, and cultural management is the direction of modern enterprise management. At present, even for a longer period of time, the enterprises in our country will surely go through a period in which institutional management and cultural management work together. Business management must grasp both, one hand grasp system management, hard, focusing on the implementation of one hand, cultural management, to be soft, focusing on the heart into the brain. From the perspective of world management theory, business management has experienced from experience management to system management, and