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这次的论文的题目从媒介开始进入,目的是通过对传播媒介的历史和传播关系的特性的论述,来探讨新的互动多元媒介所引发的新传播关系对现代设计产生的影响。传播关系的改变,社会交流的普及,人际交流的广泛,都使得以往那些设计观念到了不得不改变的时候。因此我认为,通过对新互动性媒介所带来的新传播关系的探讨,能引发现代设计人的新设计观念和方法,以利于用这新传播关系作出更多更好的设计。全文将分为三个章节来论述:第一章论证人类社会的传播关系与传播媒介,分五个部分阐述了传播和传播媒介的发展既是社会发展的见证,也是社会进步的反映;第二章论证的是互动性的新传播媒介所带来的新的传播关系,分三个部分阐述了新传播媒介的时代性与大众媒介在传播关系上的差异性;第三章提出了互动性媒介及新的传播关系给现代设计所带来的挑战和机会,通过对设计概念和新的设计传播观念等方面的论述,提出新的多元设计新概念的思考。
The topic of this essay begins with the media. The purpose of this essay is to discuss the influence of the new media relations on modern design triggered by the new interactive multi-media by elaborating on the characteristics of the media’s history and communication. Changes in the spread of communication, the popularity of social communication, extensive interpersonal communication, make the design concepts in the past have to change. Therefore, I think that through the discussion of the new communication relations brought about by the new interactive medium, the modern designers’ new ideas and methods of design can be triggered to make more and better designs by using this new communication relationship. The full text will be divided into three chapters to discuss: The first chapter demonstrates human society’s communication relation and media, elaborates in five parts the development of media and communication is not only the witness of social development, but also the reflection of social progress; Demonstrating the new communication relations brought by the interactive new media, the thesis elaborates the difference between the new media’s age and the mass media in three parts. The third chapter presents the interactive media and The new communication brings challenges and opportunities to modern design. Through the elaboration of the concept of design and the concept of new design communication, a new concept of multivariate design is put forward.