一、电影作为创意产业在目前全球化时代的经济和文化领域中,“创意”正日益成为一个热门话题,并在世界范围内引发方兴未艾的知识经济浪潮。无疑,在世界各国经济文化的发展中,“创意”愈益成为关键的决定性因素。在中国,电影长期以来被定位为一种意识形态宣传工具或一种艺术门类而发挥着意识形态宣传和 Film as a Creative Industry In the current economic and cultural fields in the era of globalization, “creativity” is increasingly becoming a hot topic and has triggered a wave of knowledge economy in the ascendant in the world. Undoubtedly, in the economic and cultural development of all countries in the world, “creativity” has increasingly become the key decisive factor. In China, the film has long been positioned as an ideological propaganda tool or as an art genre for ideological advocacy and