Kinect技术的产生标志着人机互动掀开新的篇章,但是目前体感技术本身还有些不成熟的地方,应用方面也受到了限制。广告设计专业在新媒体时代下地位和作用也越来越突出。文章将Kincet引入广告设计教学课堂,使学生亲身参与到教学中来,提高学习效率和兴趣。 The emergence of Kinect technology marks the opening of a new chapter in human-computer interaction, but the somatosensory technology itself is still somewhat immature and has limited application. Advertising design specialty in the new media era under the status and role are more and more prominent. The article introduces Kincet into the classroom of advertising design and teaching so as to enable students to participate in teaching personally and improve their learning efficiency and interests.