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企业文化建设,是企业建设和发展的重要组成部分,对于提高企业的市场竞争力有极其重要的作用和意义。加强企业特色文化建设,不仅能够极大地调动企业发展的凝聚力和团队力量,而且能够提高企业的形象和气质,促进企业管理的优化和提升。广清高速,在时代的发展和推动下,提出广清特色企业文化建设的目标和宗旨,旨在提高广东交通的阳光运作,促进企业服务社会的优质高效,保障交通的畅通,以科学化、规范化、标准化、人文化的企业文化建设推动企业的和谐发展,完善企业文化建设体系,提高企业的核心竞争力。本文拟从广清特色企业文化建设的必要性出发,分析当前特色企业文化建设的发展现状,针对性地提出具体的解决方法和运作方案,推动广清企业特色文化建设的发展。
The construction of enterprise culture is an important part of the construction and development of an enterprise and plays an extremely important role and significance in enhancing the market competitiveness of enterprises. Strengthening enterprise culture construction not only greatly arouse the cohesion and team strength of enterprise development, but also enhance the image and temperament of enterprises and promote the optimization and promotion of enterprise management. Under the development and promotion of the times, Guangqing Expressway proposes the goals and objectives of the construction of Guangqing distinctive corporate culture aimed at enhancing the sunshine operation of Guangdong’s transportation, promoting the high quality and efficiency of enterprises in serving the society and ensuring the smooth flow of traffic. With scientific, Standardization, standardization and culture of human culture to promote the harmonious development of enterprises, improve the corporate culture building system, improve the core competitiveness of enterprises. Based on the necessity of building Guang-qing characteristic enterprise culture, this article analyzes the current situation of the current characteristic enterprise culture construction, puts forward concrete solutions and operational proposals pertinently, and promotes the development of Guang-qing enterprise characteristic culture construction.