“映山红现象”发源于民间。从1989年原长沙市南馆“戏窝子”开始,它首先打破了民间剧团进城的种种限制,成为第一个为民间剧团提供演出的平台。民间剧团在长沙演出受到出乎意料的成功,进而向湖南省外推广,然后成了一种文化品牌。随着其规模不断扩大、内涵不断丰富、水平不断提 “Azalea phenomenon” originated in the private sector. Beginning in 1989 with the original opera house “Opera House” in Changsha City, it first broke the restrictions of civil troupes entering the city and became the first platform to provide performances to folk troupes. Civil troupes performed unexpectedly in Changsha, which was then promoted outside of Hunan Province and became a cultural brand. As its scale continues to expand, the connotation is constantly enriched and the level is continuously raised