受国际金融危机影响,09年国内外经济持续下滑,与电工行业密切相关的房地产业市场亦不容乐观,面对这种现状,众多的国内外企业选择了“猫冬”。然而,面对同样不容乐观的电工市场,正泰电工却选择了说“不”。如何确保企业的稳步发展,如何实现业绩的突破性增长,作为业界领军品牌的正泰电工认为,只有抓住机会,逆势挺进,才能力促发展。源于此,正泰电工在2009年推出并有效实施了一系列的营销组合拳,赢得市场满盘喝彩,业绩实现同比大幅度增长,这对于当下电工市场而言,无疑是一剂强心针,提振了同行业者的经营信心。透过现象看本质,我们且看其道。 Affected by the international financial crisis, the domestic and foreign economies continued to decline in 2009, and the real estate market closely related to the electrician industry is not optimistic. Faced with this situation, many domestic and foreign enterprises have chosen “cat winter”. However, in the face of the equally unsightly electrician market, CHINT chose to say “no”. How to ensure the steady development of the enterprise and how to realize the breakthrough growth of its performance? As the leading brand in the industry, CHINT believes that only by seizing the opportunity and advancing against the adverse conditions can it promote development. From this, Chint Electric introduced and effectively implemented a series of marketing combination punches in 2009, winning the applause in the market and achieving a substantial year-on-year increase in performance. This is undoubtedly a booster for the current electrician market. Boost the confidence of the industry operators. By looking at the essence of the phenomenon, we see it.