汇源,这个纯果汁的品类代表,一直占据国内第一品牌的位子。然而,面对残酷的市场竞争,汇源如何才能保护自己的地位,下一步应该怎么走汇源纯果汁一直占据国内第一品牌的位子,但近些年,由于精力分散过多,忙着进行上下游产业链的资源整合,投入巨大,造成资金紧张,使得汇源对纯果汁业务的拓展显得力不从心。 Huiyuan, the representative of the category of pure fruit juice, has occupied the seat of the domestic first brand. However, the face of brutal market competition, Huiyuan how to protect their position, the next step should be how to go Huiyuan pure fruit juice has always occupied the seat of the domestic first brand, but in recent years, due to excessive energy dispersion, busy upstream and downstream The integration of resources in the industrial chain, huge investment, resulting in financial constraints, making Huiyuan expansion of pure fruit juice business seems powerless.