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以家为核心,以孩子为视角,打造儿童喜爱的家文化电视节目平台是金鹰卡通一直以来为之努力的方向。随着创新节目成为中国电视行业永远不变的宗旨,能进入人们眼球的节目越来越精品化,越来越贴近化,越来越多元化。2013年金鹰卡通卫视凭借优质的创新节目,整体提升了频道的品牌影响力和行业引领能力,收视实现颠覆性成长。《爸爸去哪儿》《中国新生代》等明星栏目成为孩子与家长热议的话题,金鹰卡通也因此成为全国最受欢迎的家庭亲子媒体。颠覆性成长——晚间黄金时段成人收视全国前二当孩子成为一个家庭的重心,围绕孩子展开的一切成为父母关注的焦点,孩子爱看的节目更是成为家庭话题的焦点,金鹰卡通2013年实现突破性成长,从2011年至2013
Home to the core, from the perspective of children, to create children’s favorite home culture television program platform Golden Eagle has been the direction of hard work. With innovative programs becoming the eternal tenet of China’s television industry, programs that reach the eye of people are becoming more and more sophisticated, more and more close to each other, and increasingly diversified. 2013 Golden Eagle cartoon TV with high-quality innovative programs, the overall channel to enhance brand influence and industry-leading capabilities, ratings for subversive growth. “Where do you go to Dad” and “China’s new generation” and other celebrity columns become the hot topic of children and parents, Golden Eagle cartoon has become the country’s most popular family-friendly media. Disruptive growth - adult prime-time prime time in the evening The first two when the child becomes a family center of gravity, all around the children become the focus of parental attention, children love to watch the program is to become the focus of family topics, Golden Eagle cartoon 2013 Breakthrough growth from 2011 to 2013