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2016年7月21日,罗兰贝格发布《中国母婴童市场研究报告》(下称“报告”),估算未来五年的中国母婴童市场(包括孕妇产品、婴童产品、孕妇服务和婴童服务)将以每年15%的速度增长,整体市场规模将从2015年的1.8万亿元发展至2020年的近3.6万亿元。报告还指出,随着行业竞争日趋白热化,以及消费者需求的不断升级,产品与服务融合、线下与线上融合成为母婴童零售渠道的发展趋势。事实上,随着中国孕婴童
On July 21, 2016, Roland Berger released the “China Mother and Baby Market Research Report” (the “Report”) to estimate the market for Chinese mother and child baby products (including maternity products, baby products, pregnant women Services and baby services) will grow at a rate of 15% per annum. The overall market size will grow from 1.8 trillion yuan in 2015 to nearly 3.6 trillion yuan in 2020. The report also pointed out that with the increasingly intense competition in the industry, as well as the continuous upgrading of consumer demand, product and service integration, offline and online integration has become the development trend of retail channels for mothers and children. In fact, with Chinese pregnant baby