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全球经济的一体化促进了新媒体的迅猛发展。新媒体经济的兴起,不仅改善了人们的生活方式,涌现了各种新兴的服务产业,带动了市场经济的发展,同时又极大地促进了科技进步,甚至影响着文化的变迁。网络所营造的虚拟与真实存在的现实已经渐融为一体,使文化可以更加快捷地跨区域交流,从而去实现真正的全球化。与此同时,新媒体所呈现的“新模式”也面临着许多的问题和挑战。
The global economic integration has promoted the rapid development of new media. The rise of the new media economy has not only improved people’s lifestyles, but also has brought about various emerging service industries, brought about the development of a market economy, and at the same time, greatly promoted the progress of science and technology and even influenced the cultural changes. The virtual and real-life reality that the Internet has created has been converging to allow cultures to cross-regional exchanges more quickly and to achieve true globalization. At the same time, the “new model” presented by new media also faces many problems and challenges.