当今世界正处于快速发展、变革及调整的新时期,各种思想文化更加频繁地相互交流、相互交融乃至相互交锋,文化无疑将成为综合国际竞争力中的重要因素,艺术院校作为国家对外文化传播与发展的主体之一,其外宣翻译更显得尤为重要。文章试从模因论视角出发,结合模因成功复制所要经过四个阶段的特征,运用归化和异化翻译策略有机结合探析艺术院校的外宣翻译。 Nowadays, the world is in a new period of rapid development, change and adjustment. Various kinds of ideology and culture exchange, exchange and even confront each other more frequently. Culture undoubtedly will become an important factor in the comprehensive international competitiveness. As an external culture of the country, It is even more important for the translator to make the translator one of the main parts of communication and development. From the perspective of memetics, this article attempts to combine the characteristics of the four stages to be successfully copied by memes and apply the combination of domestication and foreignization strategies to analyze the translation of foreign propaganda in art schools.