水族马尾绣是水族妇女以马尾为原材料而制作的刺绣工艺。马尾绣记载着水族的文化元素,其产品和水族民族文化密不可分。在对其开发利用时,一方面要融合文化内涵,打造马尾绣的精品,开发出一套“马尾绣”系列的文化产品;另一方面要注重开发马尾绣的衍生产品,注重马尾绣产品的创意,打造马尾绣的品牌化之路。本文围绕贵州马尾绣的发展现状、 Aqua Mawei embroidery is the aquatic woman with ponytail as the raw material for the production of embroidery process. Horse tail embroidered with the cultural elements of the aquarium, its products and aquarium national culture are inseparable. In its development and utilization, on the one hand to integrate the cultural connotation, to create the Mawei embroidery boutique, developed a “Mawei Embroidery” series of cultural products; on the other hand should pay attention to the development of Mawei embroidery derivative products, pay attention to Mawei Embroidery Product ideas, to create the Mawei embroidery brand of the road. This article focuses on the development of Guizhou Mawei Embroidery,