7月20日《中国商报》消息,尽管我国服装出口位居世界首位,但我国服装出口产品的单位价值量却很低,国际知名品牌更是廖廖无几。有关专家告诫:服装行业实施名牌战略刻不容缓。 据中国服装设计师协会提供的材料,改革开放20年来,我国服装业产 July 20 “China Business Daily” news, although China’s clothing exports ranked first in the world, but the unit value of apparel export products in China is very low, the international famous brands are even more. Experts cautioned that the implementation of the brand strategy in the apparel industry cannot be delayed. According to the materials provided by the China Fashion Designers Association, China’s clothing industry has been producing for 20 years since the reform and opening up.