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本文采用了民族志的田野观察法,以海南省五指山市平村作为观察个案,分析了电视与地方性知识之间的互动及影响,认为电视与地方性知识存在交换关系,但二者力量是不对称的。而且在平村的地方性知识重建中,电视因为传播技术、传播价值判断等原因导致平村地方性知识传播渠道不畅、内容偏差等问题又加剧了平村地方性知识的被边缘化。本文针对这些问题进行思考并提出解决问题的相关对策。
This paper adopts the ethnographic field observation method. Taking Pingcun Village in Wuzhishan City, Hainan Province as an observation case, this paper analyzes the interaction and influence between television and local knowledge, and thinks that the exchange between television and local knowledge exists, but the strength of both is Asymmetric. Moreover, in the reconstruction of the local knowledge of Ping Village, the ineffective channels of local knowledge dissemination in Ping Village due to the spread of technology and the transmission of value judgments of television have aggravated the marginalization of Ping Chuang’s local knowledge. In this paper, we think about these problems and propose solutions to the problems.