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旅游与文化是相互依存、相互促进的。本文论证了旅游与文化的互动和整合对推动梵净山旅游经济发展、打造旅游品牌及促进地域文化繁荣的作用,分析了梵净山旅游文化的现状,提出了发展文化旅游是旅游与文化整合的有效途径。
Tourism and culture are interdependent and mutually reinforcing. This paper demonstrates that the interaction and integration of tourism and culture play an important role in promoting the tourism economy of Fanjingshan, building tourism brand and promoting regional cultural prosperity. The status quo of tourism culture in Fanjingshan is analyzed. It is proposed that the development of cultural tourism is a combination of tourism and culture Effective way.