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近一段时间,受到全球经济危机的影响,中国家电企业的日子并不好过。不过,日前《电器》记者从“2010澳柯玛营销战略年会”上了解到,青岛澳柯玛股份有限公司(600336.SH)(下称“澳柯玛”)继2008年扭亏为盈后,2009年又实现了跨越式增长,2009年前三季度,澳柯玛在国内市场实现了制冷家电销售同比增长60.33%、洗衣机同比增长155.03%的骄人业绩。在出口业务方面,澳柯玛在国际市场需求大幅萎缩的情况下,实现了30%以上的同比增长。
Recently, by the global economic crisis, China’s household electrical appliance business is not better than the day. However, a few days ago, “Electrical” reporter learned from “2010 Aucma Marketing Strategy Conference ”, Qingdao Aucma Corporation (600336.SH) (hereinafter referred to “Aucma ”) after making a profit in 2008, 2009 In the first three quarters of 2009, Aucma achieved a remarkable growth of 60.33% in refrigeration appliance sales and a 155.03% increase in washing machines in the domestic market. In terms of export business, Aucma achieved a year-on-year increase of over 30% as demand in the international market shrank dramatically.