文无定法。“导语”作为消息的开头,也有多种类型和方法。但是,不论什么方法,有一个原则需要遵循,那就是文章一开头,就要有吸引人的魅力,使读者欲罢不能,非看下去不可。清代著名戏曲理论家李渔说:“开卷之初,当以奇句夺目,使之一见而惊,不敢弃去,此一法也。终篇之际,当以媚语摄魂,使之执卷流连,若难遽别,此一法也。”此一经验之谈,对于新闻写作同样有借鉴的价值。怎样在“开卷之初”,就能使人“一见而惊,不敢弃去”呢?利用人皆有的“好奇之心”,在导语中巧设悬念,最容易取得这样的魅力。 Text without law. There are many types and methods of “introductory” as the beginning of a message. However, no matter what method, there is a principle to follow, that is, the beginning of the article, there should be attractive charisma, so that readers can not stop, non-read on. Li Yu, a famous opera theorist in the Qing Dynasty, said: “At the beginning of the book of enlightenment, The perseverance, if difficult to say goodbye to, this method also. ”This experience of the talk, the same for the news writing has the value of reference. How to make people “shocked and afraid to give up” at the “beginning of the book”? Using the “curiosity” that everyone has, it is most likely to acquire such charm in the introductory language.