[营销价值]互动通移动广告交易平台H2旨在通过广告联盟聚合、程序化购买、自售广告管理、广告交换等方式帮助媒体充分挖掘每一个流量的价值,为移动媒体提供一站式的流量管理服务,增加媒体的广告填充率,提高媒体的收益,为优质移动媒体更有效地拓展品牌广告客户资源。伴随着程序化广告购买市场私有交易的迅猛增加,移动交互的与日俱增,品牌可视的实时呈现和全球品牌推广的稳定上升,中国程序化交易迎来黄金时期,程序化采购将成为移动营销的标配。 [Marketing Value] The interactive mobile trading platform H2 aims to help the media to fully tap the value of each traffic and provide one-stop traffic to the mobile media by means of network aggregation, programmatic purchasing, self-selling advertisement management and advertisement exchange Manage services, increase the media’s advertising fill rate, improve the media’s revenue, and better for the quality of mobile media to expand brand advertisers resources. With the rapid increase in private transactions in the programmatic advertising buying market, the growing mobile interaction, the real-time display of brand visualization and the steady rise in global branding, China’s programmatic trading ushered in a golden era and programmatic procurement will become the benchmark for mobile marketing With