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为迎合当前冰雪旅游市场需求,实现五大连池风景区生态旅游的可持续发展,应在查阅相关资料并实地考察的基础上深入了解当前风景区冰雪旅游发展现状,并对存在的问题进行归纳总结。在此基础上,引入体验经济理论,吸收和借鉴哈尔滨、长春等中心城市的发展经验,结合五大连池风景区独具特色的旅游资源,提出符合当地实际的发展对策,提升风景区综合竞争力。
In order to cater to the needs of the current ice and snow tourism market and realize the sustainable development of ecotourism in the Wudalianchi Scenic Spot, the status quo of the ice and snow tourism development in the current scenic area should be thoroughly understood on the basis of relevant materials and field visits, and the existing problems should be summarized. On this basis, the paper introduces the theory of experiential economy, absorbs and draws on the experience of development in the central cities such as Harbin and Changchun, and combines the unique tourism resources of Wudalianchi Scenic Spot with the actual development countermeasures to enhance the overall competitiveness of the scenic spot.