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国内电视媒体的现状1.中国电视频道这个市场的集中度非常之低。国内电视媒体以频道来分,我们有两个数字,一个是1284个,这是目前中国电视频道的总数,数据来源是广电总局。这1284个频道,它的收入全部加在一起是404亿,这个数字来自中国国家工商行政管理总局。我们可以看一下,一千多个频道它的收入只有404亿。简单一个算术除法是,每个频道平均大概是3000多
The status quo of the domestic television media 1. The concentration of China’s television channels in this market is very low. The domestic television media channels to points, we have two numbers, one is 1284, which is the total number of Chinese television channels, the source of data is SARFT. These 1284 channels, all of its revenues together is 40.4 billion, this figure comes from China’s State Administration for Industry and Commerce. We can see that it has a revenue of only 40.4 billion over a thousand channels. A simple arithmetic division is that each channel is on average about 3000