本刊讯日前2015丝绸之路中国越野拉力赛圆满落下帷幕,广汽三菱作为本次赛事官方赞助商,为赛事顺利举行做出了积极贡献。对于以“专业创造愉悦”为企业理念的广汽三菱而言,本次强强联合无疑是其对营销的又一重大实践。广汽三菱副总经理杜志坚表示:广汽三菱始终积极推动丝绸之路文化传承和丝绸之路经济带的发展相呼应,希望借此次合作让更多消费者感受到来自SUV世家的专业魅力和愉悦体验。 Benjixun The Silk Road China Cross Country Rally Championship 2015 has come to a successful conclusion. As the official sponsor of this event, GAC Mitsubishi made a positive contribution to the smooth running of the event. For Guangzhou Automobile Mitsubishi to “create pleasure professionally” as its corporate philosophy, this alliance is undoubtedly another major marketing practice. Du Zhijian, vice president of Guangzhou Automobile Mitsubishi Motors said: GAC Mitsubishi always actively promote the cultural heritage of the Silk Road and the Silk Road Economic Belief echoes the hope that this cooperation so that more consumers feel the professional charm and pleasure from the SUV family experience .