论文部分内容阅读
近年来,随着我国法制建设的不断推进,尤其是随着《侵权责任法》的即将推出,人们对个人责任的认识逐渐增强。监护人责任作为个人责任的一个重要组成部分以及价格支付意愿,越来越受到人们的重视。目前,各类个人责任险是保险机构的创新热门产品,其中就包含监护人责任险。本文基于对200名未成年学生监护人的调查,通过对购买意愿的Logistics回归分析,研究影响消费者购买监护人责任保险的意愿的因素进行了研究。
In recent years, with the continuous promotion of legal construction in our country, especially with the imminent introduction of Tort Liability Act, people’s awareness of personal responsibility has been gradually enhanced. Guardian liability as an important part of individual responsibility and price willingness to pay, more and more people’s attention. At present, all kinds of personal liability insurance is an innovation hot product of insurance institutions, including guardian liability insurance. Based on a survey of 200 guardians of undergraduates, this article studies the factors influencing consumers’ willingness to purchase guardian liability insurance through the logistic regression analysis of purchase intention.