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当前的经济发展形势,给电视财经新闻的发展,带来了丰富多样的新闻素材与新闻选题,给电视财经新闻的采写与制作,提供了多种高科技工具的支持,让电视财经新闻的制作,突破了传统媒介环境的局限,重新焕发出新的光彩。电视财经新闻的发展策略选择,需要在始终坚持财经新闻的正确定位下,围绕着财经新闻服务受众、引导经济舆论的基本功能,通过丰富现有传播渠道,整合资源优势,积极利用新媒体,提高电视财经新闻的影响力。本文结合了当前我国经济发展的形势,指出了电视财经新闻发展的特点,对电视财经新闻发展的策略进行探析。
The current economic development situation has brought a wealth of diverse sources of news materials and news to the development of television financial news, the provision of various high-tech tools for the writing and production of television financial news, the making of television financial news Production, breaking the limitations of the traditional media environment, rekindled a new glory. The choice of the development strategy of the television financial news requires the correct positioning of the financial news on the whole. It should serve the audience around the financial news, guide the basic functions of the economic media, enrich the existing communication channels, integrate the resources, make active use of new media, and improve TV financial news influence. This paper combines the current situation of economic development in our country, points out the characteristics of the development of TV financial news, and probes into the tactics of TV financial news development.