央视《新闻联播》在高校文化建设方向中的应用

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中央电视台综合频道的《新闻联播》栏目是党和政府的舆论喉舌,作为央视新闻的核心栏目,它的作用是独一无二的,不管是在传达党和政府的执政方略、政策方面,还是在保证国家主导的意识形态方面都具有着重要作用。随着思想政治教育在校园文化建设中渐渐被重视,《新闻联播》作为一个栏目,其在高校文化建设中的应用正在被大力挖掘。到现在为止,《新闻联播》栏目已经历经三十多年的发展历程,在这三十多年间,该栏目已经成为全国观众了解国内外焦点信息的第一平台。《新闻联 CCTV integrated channel “news network” section is the party and government media mouthpiece, as the central section of CCTV news, its role is unique, whether in conveying the party and government’s governing strategy, policy, or in ensuring the country Leading ideology has an important role. With the ideological and political education in the construction of campus culture gradually being taken seriously, “News Network” as a section, its application in the cultural construction of colleges and universities are being vigorously tapped. Up till now, the “news network” section has undergone a history of more than 30 years. During this period of more than 30 years, this section has become the first platform for the audience in China to know the most important information both at home and abroad. "Press Union
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