稳步增长,挑战与机遇并存 中国吸尘器市场2011年回顾与2012年展望

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随着我国国民经济快速发展,国民的生活水平和生活质量日益提高,特别体现在对于小家电的需求增长。2011年,吸尘器市场零售量保持稳定增长,各大厂商在产品设计和研发上向环保智能化发展,推动整体高价位段市场份额提升。另一方面,以美的、莱克等为代表的国内品牌经过多年发展,依靠其庞大的销售网络,推动了整体吸尘器市场的增长。 With the rapid development of our national economy, the living standard and quality of life of our citizens are increasing day by day, especially in response to the growing demand for small home appliances. In 2011, the retail volume of the vacuum cleaner market maintained steady growth. Major manufacturers made intelligent and environmentally friendly development in product design and R & D to promote the overall market share in the high-priced segment. On the other hand, the domestic brands represented by Midea, Lake and other after years of development, relying on its huge sales network to promote the overall vacuum cleaner market growth.
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