当前,医患之间良好沟通已成为社会热点。如何利用微博等新兴的信息化工具,为医生间的交流服务,为医患间的沟通搭桥,成为我们部队医院创新内部管理所必须考虑的问题。微博是近两年来新兴媒体传播方式,传播方式与传统媒体及其他网络媒体都有突破性的变革,病毒式传播速度超乎传统的所有媒体,在与其他媒体的角逐中占到越来越重要的地位,影响力日趋巨大,可以预见的是微博将在一定时期内大行其道,与其被动的接受,抓住先机、主动介入、扩 At present, good communication between doctors and patients has become a social hot spot. How to use the emerging information tools such as Weibo to serve as a communication service among doctors and to bridge the gap between doctors and patients has become a question that must be considered in the innovation and internal management of our military hospitals. Weibo is a new medium of media transmission in the past two years. Its mode of communication is a breakthrough with traditional media and other online media. All media whose viral transmission rate is beyond the traditional ones occupy more and more in the competition with other media Important position, the influence has become increasingly huge, it is foreseeable that microblogging will be popular during a certain period of time, with its passive acceptance, seize the initiative, take the initiative to intervene, expand