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中国的领先团购企业在圈地之外,最急需的其实是寻找“发现”之路,甚至后者的优先级比前者更高。问题目前,中国“千团大战”愈演愈烈,大的团购网站们纷纷在广告和营销上不计血本地烧钱,以走马圈地,确保自身立于不败之地。小的团购网站们则如割韭菜般,一茬刚刚死去,下一茬又以更迅猛的速度生长起来。而团购导航们却乐得清闲,除了坐山观虎斗之外,还赚得盆满钵满。团购老大拉手网,在站台广告、地铁广告、楼宇电视广
China’s leading group buying companies outside the enclosure are actually looking for a “discovery” path, even if the latter has a higher priority than the former. Problems At present, China’s “One Thousand Regiments Offensives” has become increasingly fierce. Large group-buying websites have taken measures not to count on blood and local burning of money in advertising and marketing in order to ensure that they are in an invincible position. Small group-buying websites, like cutting leeks, have just died and the next one has grown at a faster rate. The group buying and navigation are happy, in addition to sitting on the hill, but also earn enough pity. Buy boss boss network, in platform advertising, subway advertising, building television wide