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个人理财是商业银行角逐零售业务的焦点和核心,是维系和拓展优质客户的有效手段,是增强竞争能力、提高零售业务整体贡献水平的重要途径,要从推进战略转型,增强核心竞争力的高度,把理财业务作为全行整个发展战略的一个重要部分。全行要进一步转变观念,在发展战略、资源配置、考核激励、人才建设等各个方面加强重视,从客户、队伍、产品、渠道、系统等五个方面建立我行客户服务体系,突出服务特色发展理财业务。
Personal finance is the focus and core of the commercial bank’s pursuit of retail business. It is an effective means to maintain and develop high-quality customers. It is an important way to enhance the competitiveness and enhance the overall contribution of retail business. From the perspective of promoting strategic transformation and enhancing core competitiveness , Taking the wealth management business as an important part of the entire development strategy of the Bank. The Bank will further change its concept and pay more attention to all aspects of its development strategy, resource allocation, assessment and encouragement, and talent building. It will establish a customer service system based on five aspects of customers, teams, products, channels and systems, and highlight service-oriented development Money management business.