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差异化战略发展各子公司业务整合后的商用车公司作为一个统一的整体,有统一的目标、统一的使命、统一的部署、统一的责任。商用车公司对子公司的管理,总的原则是在商用车公司内部统一步调、统一指挥,在充分发挥商用车公司整体作用的同时,调动各子公司的积极性,发挥各自优势,实现资源充分共享,形成最大合力。子公司的重点是发展客车和专用车,实施差异化战略,每个子公司的产品分工、发展方向、奋斗目标等都十分清晰,而且这些产品分工、发展方向和奋斗目标都是东风汽车有限公司根据总体战略部署并结合子公司的自身特点确定的。
Differentiation Strategy Development After the business integration of various subsidiaries, the commercial vehicle company as a unified whole has a unified goal, a unified mission, a unified deployment and a unified responsibility. The general principle of the management of subsidiaries of commercial vehicle companies is to unify the paces within the commercial vehicle companies and give them unified command. While giving full play to the overall role of commercial vehicle companies, they should mobilize the enthusiasm of various subsidiaries and give full play to their respective advantages to fully share resources , Forming the biggest force together. Subsidiaries focus on the development of passenger cars and special vehicles, the implementation of differentiation strategy, each subsidiary of the product division of labor, the direction of development, and other goals are very clear, and the division of these products, the direction of development and the goal are Dongfeng Motor Co., Ltd. Overall strategic plan and combined with its own characteristics of subsidiaries identified.