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当今世界经济仍处低迷,增长乏力。在如今的经济环境中,企业生存受到挑战,企业要获得持续竞争优势就必须做到“与众不同”。因此企业在财务上做出正确的战略定位对企业实现长远发展至关重要。本文希望在当前形势下,通过对投资理论的研究,为企业在财务投资方面提供帮助。
The world economy is still in a downturn and sluggish growth. In today’s economic environment, the survival of enterprises is challenged, and enterprises must achieve “distinctiveness” in order to obtain sustainable competitive advantages. Therefore, making the right financial position on the strategic positioning of the enterprise is essential to achieve long-term development. This article hopes that in the current situation, through the study of investment theory, to provide financial assistance to enterprises in the investment.