由于受到“营改增”政策的实施及国资委对于运营商降低营销费用的要求的影响,电信业内频频传出终端补贴减少的消息,将对整条产业链上的终端制造厂家、渠道分发厂家以及运营商的产品销售和用户规模产生深远的影响。终端补贴的概念,简单来说,就是 Due to the implementation of the policy of “increasing revenue from taxation reform” and the impact of SASAC’s requirement on reducing marketing expenses for operators, news of decreasing terminal subsidies in the telecommunications industry is reported frequently, which will affect the terminal manufacturers and channels in the entire industrial chain Distribution vendors and operators of product sales and user size have a profound impact. The concept of terminal subsidies, in simple terms, is